Analytics
Dynamic modelling
The dynamic model will provide a short- and long-term forecast for your company’s sales at a frequency of your choice and in a convenient format. The analytics team produces each model for a specific business, incorporating all the data that affects that business. The critical point of the model production stage is the accuracy of the forecast, so each model is only delivered to the client when the error margins are extremely small.
Segmentation
All major segmentations (ABC, RFM, CLV, MBA, NBS) are carried out and segmentation matrices are created for easy and clear decision-making for the company’s management, as well as for specific actions in the marketing, sales, commercial and IT departments.
Data representation
The data representation team adapts the necessary data for ease of use and displays it in a secure interactive environment accessible from anywhere in the world. Data is displayed in a way that avoids redundant information, presenting only the essential indicators needed for decision-making. The data can be downloaded in a convenient format and is compatible with major business systems.